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Google Ads & paid media

Paid search that wastes less.

We don’t ask how to spend more. We ask which searches deserve a bid at all, where those clicks should land, and how you’ll know a lead arrived. Then we scale what is proven.

What usually goes wrong

The common leaks.

  • Budget spent on broad or irrelevant searches
  • Ads pointed at pages that don’t convert
  • No tracking from click to call, form or appointment

What’s included

The work, specifically.

Account restructure

Tightly themed campaigns around what serious buyers type, with negatives that filter out waste.

Vehicle & product listings

Feed-driven campaigns for dealers and ecommerce, kept in sync with inventory.

Performance Max & remarketing

Used where they help, with guardrails, not as a black box.

Landing pages

Message-matched pages with one job each.

Conversion tracking

Calls, forms and chats tied to keywords and campaigns before budget scales.

Paid social

Meta and LinkedIn campaigns when the audience is there.

How it runs

Three moves, in order.

You own every account and asset. MiOSbot handles the routine checks and reporting; people own strategy and approvals.

  1. Measure firstTracking in place before any budget increase.
  2. Cut wasteSearch terms, negatives, geography and schedule.
  3. Fund winnersBudget follows cost per lead and appointments, reviewed monthly.
12×Return for an independent used-car dealer

Published case study · Maryland

$5,500 in. $38.6K back.

An independent used-car dealership was being outspent by franchise groups on every search. We rebuilt its Google Ads around high-intent local searches, strengthened its SEO, and wired conversion tracking before scaling spend.

1,128%ROAS
21%+Conversion rate
$0.97Average cost per click

Read the case study ↗

FAQ

Straight answers.

Does my ad budget go to Digi?

No. You pay Google or Meta directly from accounts you own. Our management fee is separate and in writing.

How much should we spend?

It is a calculation from customer value, close rate and the data needed to learn, not a quote. Our budgeting guide walks through it.

Do you charge setup fees?

Scope and fees are set in writing after the consultation, so there are no surprises.

Next step

Bring the marketing bottleneck.

A focused first conversation: what customers should do, where the path breaks today, and the smallest useful first step. You get a written scope and a stated fee before anything starts.

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